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Advocacy/Public Policy

You've seen social media facilitate social change overnight. But for every Tahrir Square there are hundreds of grassroots campaigns that build through painstaking attention to detail and trial and error. We built Prosyna to help you accelerate that process and achieve your goals by being more efficient, faster and smarter.

Facebook and Twitter 'Followers' stats provide only one indication of your engagement with your target audience - and your ability to promote change. They don't show what those people are actually following, where you're winning active engagement, what messages resonate, and what actually moves you closer to your objectives.
Prosyna analytics show you how your target audience reacts to each message you post, Tweet and blog. It breaks down your results by all of the factors you can modify to improve results: response by day, time geography, the impact of third-party sites and influencers. Whether one social channel or another produces better results for any one message. In short, it delivers the intelligence you can use to amplify your communication successes and eliminate your failures.

Prosyna's social media management also allows you to marshal far flung supporters into an efficient, cohesive team - one where you ensure everyone has the proper role to play and your campaign speaks with one voice that is always on message.

Whether you're managing a campaign to rally a neighborhood, an organization, a political cause or even an oppressed country - and in a world of competing voices on social media - you need Prosyna to provide the winning edge.

That's why we built Prosyna for you.